Sign Walkers

Sign ordinance hurts small business owners

From Woodinville, Washington:

Last January, Woodinville passed a sign regulation ordinance banning human sign holders on city streets. The city says it could be a potentially dangerous distraction for drivers.

Considering a sign walker to be a 'potentially dangerous distraction' is one of the most common excuses made by local law makers and police municipalities to remove a sign walker. It's too bad this is a completely unfounded and down right silly argument And unfortunately for everyone involved, fallacious arguments such as this one hurt the city as a whole.

How to Advertise a Going Out of Business Sale

When deciding how to advertise your going out of business sale it is important that you choose an efficient marketing strategy because, frankly, it may be your last sale.

In the eHow.com article, How to Advertise a Going-Out-of-Business Sale, the author recommends using outdoor signage and sign walkers (human directionals) because he understands how much value is added to a marketing strategy through creating awareness with ground signs and sign walkers. The specific recommendations from the article are: